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Business

February 12, 2020
understand the customer experience

Understand the customer experience you create

When you think about it, the main reason people have dogs is because of how they make us feel. If we could just create a customer experience like that.
February 12, 2020

Why CRM won’t work in your business

If you deal with more than a few dozen customers per year, you will not find a business leader or expert that will tell you not to implement the latest technology or a CRM system. You may however be surprised at the resistance you will get from your team.
February 7, 2020
create a connected customer experience

How to create a connected experience

Create a connected experience. Remove friction and make each interaction seamless. Better still, automate and remove all redundant steps. We used to look for a connected experience, now we just expect it everywhere.
January 23, 2020

How to create a sales playbook – the ultimate guide

The sales playbook incorporates the knowledge base of the whole business. It is the ultimate reference for any question. It sets the brand voice of the company and the standards for the customer experience.
January 7, 2020

How to maximise sales performance with a sales playbook

When a salesperson steps into their work environment on a Monday morning what sales framework, tools and infrastructure should they have at their disposal?
January 2, 2020

How to improve business performance – today!

There are always only three ways to increase profit in business. Sell more, increase your price, or reduce your cost. The most profit comes . . .
December 9, 2019

Finding good sales people . . . how hard can it be?

Turnover rates for salespeople are currently quoted by surveys to be 35% to 55%. That sounds worrying, until you consider that nearly half (46%) of sales staff don’t make quota each month. There is the high cost of recruiting, including time to find and induct and train a new person, then you wait to discover if they’ll be productive.
June 5, 2017

Should you be worried about unknown unknowns in your industry?

I have heard many people say, “If I had known what it was really going to take to succeed when I got into this business, I never would have started.” Foolish or not, we dive into a business, and an industry,
May 3, 2017

What combat commandos can teach us about finding and keeping great talent.

Having different terms of employment for the front-line talent that a business must retain and leverage, to engaging operational skills and resources, that are essential to scale and support the business, presents a highly effective and liberating approach to resource management . . .
January 2, 2017

5 factors to consider if planning for growth in 2017

5 factors to consider if planning for growth in 2017 There are indeed interesting times ahead for the trades and construction industry. The resources boom has […]